Recently,Romance charging treasure was recalled due to quality problems,and many airports and high-speed rail stations have been investigating charging equipment without 3C certification,reflecting the continued tightening of regulation of the charging accessories industry.As a “necessity” in the era of fast charging,the multi-port charger market has become a key target for remediation due to the chaotic situation while experiencing explosive growth.The industry may usher in a new round of compliance upgrade.
Event Review:Regulatory heavy fist frequently,the industry is in a state of panic
1.Romance charging treasure “mine”:
Recently,the State Administration for Market Supervision informed Romance that some charging treasure has “false capacity,overheating fire” risk,and asked for an immediate recall.Previously,its multi-port fast-charging products have also been users complained that “charging efficiency does not meet the standard”.
2.Transportation hubs “intercept” unlicensed charging treasure:
Beijing,Shanghai and other airports,high-speed rail stations recently investigated charging treasure without 3C certification,a large number of unqualified products were confiscated.According to the staff,“the next step may be expanded to multi-port charger check”.
3.E-commerce platform shelving wave:
Taobao,Pinduoduo and other platforms have begun to clean up not labeled 3C certification of multi-port chargers,some merchants due to “false publicity fast-charging power” was punished.
Industry Pain Points:Multi-port chargers in chaos
1.“Pseudo-fast charging” is widespread:
Some manufacturers tamper with the chip data,so that the product shows a high power in the test,the actual charging efficiency is less than 50% of the nominal value.
2.No certification “small workshop” rampant:
industry insiders revealed that some foundries in South China to the very low cost of production without 3C certification of the multi-port charger,through the labeling into the market,there is a risk of leakage,overload.
3.Compatibility “cutting corners”:
In order to compress costs,some products omit the intelligent distribution current module,resulting in frequent disconnections when charging multiple devices at the same time,and even damage to the phone battery.
Policy direction:3C certification into a life and death line,the industry to accelerate the reshuffle
1.Compulsory certification expansion:
According to the Ministry of Industry and Information Technology news,2024 proposed “multi-port output charger” into the mandatory directory of the 3C certification,not through the certification of the product shall not be produced and sold.
2.Upgrade testing standards:
The new national standard may require more stringent testing of temperature control,port allocation efficiency and other indicators of the multi-port charger,small and medium-sized manufacturers to significantly increase the technical threshold.
3.Channel “retreat” countdown:
offline digital city,wholesale market has become the focus of the audit object,Shenzhen Huaqiangbei merchants have been seized for selling unlicensed products.
Enterprise response:the head of the brand beach “compliance” track
Anke,Greenlink and other brands to accelerate the GaN (gallium nitride) technology iteration,through a higher energy efficiency to avoid the risk of overheating;
Xiaomi,OPPO and other cell phone manufacturers to enter the “original certification” bundling Sales of multi-port chargers;
third-party testing organizations surge in business,some companies to catch up with the certification queue to three months later.
How to avoid the “problem charger”?
1.Recognize the 3C certification mark of the product shell;
2.Avoid purchasing unusually low-priced products that claim to be “100W fast-charging” but are sold for less than 50 yuan;
3.Priority is given to branded devices that support common protocols such as PD/QC.
From charging treasure to multi-port chargers,the regulatory “iron fist” is forcing the industry to say goodbye to barbaric growth.For enterprises,compliance is no longer a question of choice,but the law of survival.In the next year,the market may usher in a round of cruel “elimination”.